There's no magic wand here - and good organic SEO takes time. When your SEO is done well, however, the results will be well worth the effort.
The leading search engines are leading for a good reason, which means they're continually improving their ability to deliver genuine and relevant results for search queries. Simply put, search engines want to deliver the best search results for a given search query - and your SEO will determine whether your site appears on the first page - or not.
If you've arrived here, you're likely to have been searching for things like 'Caravan Dealer SEO', 'SEO for Caravan Dealers', 'Motorhome Dealer SEO', 'SEO for Motorhome dealers', 'RV Search Engine Optimisation', 'Affordable SEO', 'SEO near me', 'SEO Agency', 'Optimise my dealer website', 'Get my website found', 'Local Business SEO' etc...
So, we're going to make a few presumptions here;
- You've just launched a new dealership / new website and you're struggling to get found online in the search engines or;
- You're a business owner whose frustrated with your website search engine ranking and you're not on page #1 or;
- Your job requires you to optimise your dealer or your clients' dealer website(s) and you're trying to improve the search rankings for the dealer website(s) you're responsible for.
First things first, if your website is all about your business (rather than a specific product or brand) a search for your business name in Google or Bing should result in your website being position #1 on page #1. If it's not, you really do have a problem and are in urgent need of some very basic SEO.
Many Web Design Agencies focus so much on how visually appealing a website looks, that they often overlook the most important factor of a dealer website project - it's what's sits beneath the design that really matters. The 'design' is a relatively small part of any website project. Take a brand new Winnebago Motorhome, for example, whilst there is a considerable amount of work and research into how it looks and performs aerodynamically, there's far more work involved in developing and engineering the things you don't see - such as the engine, chassis, gearbox, internal logistics etc etc. If you 'thought' you'd bought a Winnebago and upon driving it away, you realised there was a tiny engine under the bonnet and all wheels were wobbling - you'd not be very happy.
Furthermore, when web designers are so consumed with the look and feel of a website, the calls to action or conversion touch points are often lacking. It's all good and well having a stunning website, but if it doesn't drive enquiries and conversions to your dealership, it's effectively an attractive work of art that will do very little towards your business growth.
Don't make the same mistake with your website - don't just settle for a good looking website, make sure it's fit for purpose.
We can help you optimise your website for better search ranking - click below to find out more.
